CJR’s Explanation of Why High-Quality Journalism is (Nearly) Doomed

In May’s “The Story So Far” (also available as a downloadable pdf), the Columbia School of Journalism’s Bill Grueskin, Ava Seave and Lucas Graves all but conclude there is not a sustainable business model to support top-quality journalism at current levels. They see at least three main factors upsetting journalism’s business model: Audiences’ expectation of […]

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How to Write for Gawker

Stumbled across an old but interesting memo from Gawker Media writer Paul Boutin to managing editor Noah Robischon (which was immediately leaked to New York Magazine’s Vulture site). Valleywag (a Gawker sister site) then reported on the leak, linking to NYMag and running the piece themselves. Here are the bullets:   How About Headlines? James

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ex-HuffPo CEO Betsy Morgan’s “Rule of Thirds” Content Strategy

In conversation with Ken Doctor, author of “Newsonomics,” Betsy Morgan explained how her baseline content strategy was divided evenly into thirds: one-third original, professional journalism, one-third opinion, and one-third curation. On the financial side, Huffo paid virtually nothing for curated content, tried to acquire opinion content as cheaply as possible, and devoted most of its

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Mike Shatzkin Says Experiment With Publishing Model, Not Reading

On January 25, 2012, influential publishing consultant Michael Shatzkin spoke with the video team from digital book world. According to Shatzkin, the big six are “Run by a legitimately smart, forward-thinking leadership. And yet, they are in a very, very difficult position. Because the model on which they, not only have always made their money

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