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Scary Great Ideas

A few months ago, Paul Graham, founder of the startup incubator YCombinator, wrote that most really big ideas are frightening. He believes that you can tell if you are on the scent of something really ground-breaking by how much anxiety it produces personally and institutionally. This phenomenon is one of the most important things you […]

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Dear Author’s Letter to Publishers — “What Have You Done For Me Lately?”

Dear Author’s Jane Litte, romance blogger of the first rank, published an interesting take on IPG’s public spat with Amazon, in which the Internet retailer removed the “Buy” buttons from IPG’s books and IPG responded with a request to the public to stop buying from Amazon. Jane’s response was simple. “No.” She says that IPG

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Can Writers Have “Careers?”

Tim Parks in The New York Review of Books, explores the question’s history in under 2000 words. Parks doesn’t take on the actual historical role of the writer, only the perception left on those attempting the profession. Let’s leave aside how accurate this is historically; it’s what they taught us and it got stuck in

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Is Amazon’s Larry Kirshbaum an Author’s Best Friend or Publishing’s Worst Nightmare?

Amazon claims that they’ve hired Kirshbaum, former head of Time Warner Books, to manage a publishing laboratory, “where authors and editors and marketers can test new ideas.” Established publishers see that, by taking on ebook production itself, Amazon can decimate their business by paying authors more and charging readers less — and many of these

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How Products (And Ideas) Find Users

Every campaign is unique, from a new product launch to a membership drive — but wouldn’t it be great if there were some general principles that govern success or failure? Maybe there are. They come from a fifty-year-old textbook called “The Diffusion of Innovations,” by Everett M. Rogers. Rogers studied how Iowa farmers adopted new

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Why Mainstream Media Is Being Eaten Alive (And What to Do About It)

The current state of the media business was roughly predicted fifteen years ago by a Harvard Business School professor Clayton Christensen. In an article entitled “Disruptive Technologies: Catching the Wave,” Christensen described how small companies, even those with laughably bad products, were able to take over key markets by gaining small footholds then growing faster

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